Marketing management;A south Asian Perspective (Record no. 2056)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00338nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781292092621 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT/MA |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Kotler,philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management;A south Asian Perspective |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | boston |
| Name of publisher | pearson |
| Year of publication | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 136p. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller,kevin lane |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type | Source of acquisition |
|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | SME Library | SME Library | General Stacks | 06/05/2016 | 658.8 KOT/MA | 18205 | Books | |||
| Non-fiction | SME Library | SME Library | General Stacks | 22/11/2019 | 658.8 KOT/MA | 11379 | Books | From KUFOS Central Library | ||
| Non-fiction | SME Library | SME Library | General Stacks | 25/11/2019 | 658.8 KOT/MA | 11381 | Books | From KUFOS Central Library | ||
| Non-fiction | SME Library | SME Library | General Stacks | 25/11/2019 | 658.8 KOT/MA | 11380 | Books | From KUFOS Central Library |