Study on influence of online advertisement on the buying behavior of FMCG consumers in Kerala (Record no. 28359)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00306nam a22001097a 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.14 |
| Item number | AMB/ST |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Ambili, K P |
| 245 ## - TITLE STATEMENT | |
| Title | Study on influence of online advertisement on the buying behavior of FMCG consumers in Kerala |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Panangad |
| Name of publisher | KUFOS |
| Year of publication | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 227 |
| Accompanying material | DVD |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Thesis |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | KUFOS Central Library | KUFOS Central Library | Thesis Shelf | 17/09/2020 | 659.14 AMB/ST | TH309 | Thesis |