Service Marketing; Integrating Custmer Focus Across Firm (Record no. 28867)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00398nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978-93-5316-077-7 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | ZEI/SE |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Valarie A Zeithaml |
| 245 ## - TITLE STATEMENT | |
| Title | Service Marketing; Integrating Custmer Focus Across Firm |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Chennai |
| Name of publisher | McGraw Hill |
| Year of publication | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 582 |
| Other physical details | xxix |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mary Jo Bitner ,Dwayne D Gremler, Ajay Pandit |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | SME Library | SME Library | General Stacks | 11/11/2021 | 845.00 | 658.8 ZEI/SE | FFM1 | Books | ||
| Non-fiction | SME Library | SME Library | General Stacks | 12/11/2021 | 845.00 | 658.8 ZEI/SE | FFM2 | Books | ||
| Non-fiction | SME Library | SME Library | General Stacks | 12/11/2021 | 845.00 | 658.8 ZEI/SE | FFM3 | Books |