Essentials of marketing research : a hands-on orientation (Record no. 28920)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00301nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789332571198 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | MAL/ES |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Malhotra, Naresh K |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of marketing research : a hands-on orientation |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Noida |
| Name of publisher | Pearson |
| Year of publication | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 432 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | KUFOS Central Library | KUFOS Central Library | General Stacks | 20/11/2021 | 658.83 MAL/ES | 21281 | Books |