Fundamentals of Modern Marketing (Record no. 3426)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00373nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0876921586 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | CUN/FU |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Cundiff,Edward W |
| 245 ## - TITLE STATEMENT | |
| Title | Fundamentals of Modern Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Prentice hall Of India |
| Year of publication | 1980 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 462p. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Still,Richard R |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Govoni,Norman A P |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | KUFOS Central Library | KUFOS Central Library | General Stacks | 25/05/2016 | 658.8 CUN/FU | 05161 | Books |