Advertising Management (Record no. 3723)
000 -LEADER | |
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fixed length control field | 00274nam a22001217a 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
Item number | AAK/AD |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Aaker,Dadid A |
245 ## - TITLE STATEMENT | |
Title | Advertising Management |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi |
Name of publisher | Prentice Hall |
Year of publication | 1977 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 612p. |
Other physical details | HB |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Myers,John G |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
---|---|---|---|---|---|---|---|---|---|
Non-fiction | KUFOS Central Library | KUFOS Central Library | General Stacks | 26/05/2016 | 659.1 AAK/AD | 00064 | Books |