Advertising Marketing and Brand Building (Record no. 3831)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00298nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788184050752 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | POS/AD |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Posavac,Stevens S |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising Marketing and Brand Building |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Reference Press |
| Year of publication | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 331p. |
| Other physical details | HB |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | SME Library | SME Library | General Stacks | 27/05/2016 | 659.1 POS/AD | 12342 | Books |