Marketing : Basic Concepts and Decisions (Record no. 4962)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00280nam a22001217a 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | PRI/MA |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Pride,William M |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing : Basic Concepts and Decisions |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | boston |
| Name of publisher | houghton |
| Year of publication | 1977 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 594p. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ferrell,O C |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | KUFOS Central Library | KUFOS Central Library | General Stacks | 04/06/2016 | 658.8 PRI/MA | 01799 | Books |