Business research methods

by Bryman, Alan; Bell, Emma Published by : Oxford University Press, (New York :) Physical details: 584p. ISBN:9780198747581. Year: 2007
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Books Books SME Library
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Non-fiction 658.007 2 BRY/BU (Browse shelf(Opens below)) Available 19800

An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how theyshould be implemented.

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