TY  - BOOK
AU  - Macinnis, Deborah J, Ed.
TI  - Brand Meaning Management
T2  - Review of Marketing Research Volume 12
SN  - 9781784419325
SN  - 15486435
U1  - 658.8 
PY  - 2015///
CY  - United Kingdom
PB  - Emerald
ER  -