Marketing accountability :
McDonald, Malcolm.
Marketing accountability : - London : Kogan Page, 2011. - viii, 293 p. : col. ill. ;
9780749462635 (pbk.) 9780749463359 (ebook)
Marketing
Marketing
658.80072 / MCD/MA
Marketing accountability : - London : Kogan Page, 2011. - viii, 293 p. : col. ill. ;
9780749462635 (pbk.) 9780749463359 (ebook)
Marketing
Marketing
658.80072 / MCD/MA