Marketing accountability :
Additional authors:
Mouncey, Peter.
Published by :
Kogan Page,
(London :)
Physical details: viii, 293 p. : col. ill. ;
ISBN:9780749462635 (pbk.); 9780749463359 (ebook).
Year: 2011
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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SME Library General Stacks | Non-fiction | 658.8 MCD/MA (Browse shelf(Opens below)) | Available | 14323 | |
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SME Library General Stacks | Non-fiction | 658.80072 MCD/MA (Browse shelf(Opens below)) | Available | 14324 |
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658.8 ZEI/SE Service Marketing; Integrating Custmer Focus Across Firm | 658.8 ZEI/SE Service Marketing; Integrating Custmer Focus Across Firm | 658.8 ZEI/SE Service Marketing; Integrating Custmer Focus Across Firm | 658.80072 MCD/MA Marketing accountability : | 658.80072 WIN/MA Marketing Analytics: data Driven Techniques with Microsoft Excel | 658.804 BRE/BU Business-to-business marketing | 658.804 MIL/IN Industrial Marketing |
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